Natura Bissé Beauty Lovers Day
April 23, 2015
In Spain, April 23 marks St. George’s Day, a popular celebration of the region’s patron saint of lovers whose lore includes heroic acts and dragon slayings. So it’s only fitting that the Barcelona-based skin care line Natura Bissé chose this day of legend to toast its own: founder Ricardo Fisas. In 1979, he founded the company with only five creams, each designed to target a specific concern.
What started exclusively as a spa line for professional aestheticians has grown into a truly global brand, thanks mostly to word-of-mouth testimonials. (Their slogan, “My Skin. My Secret” references their position as one of the industry’s best-kept secrets.) Loyal clients swear by it: “Try it once, and you’ll see the difference.”
So in appreciation of their devotees, in commemoration of their history, and in hopes of sharing their secrets with a new audience, Natura Bissé will be hosting its second-annual Beauty Lovers Day with a week of special in-store experiences and a deluxe gift with purchase. Also during that week will be your opportunity to snag the Limited-Edition Diamond Absolute Damask Rose Body Oil. The only dry rose oil formulated specifically for the body, it’s packed with antioxidants and nourishing rose extract to nourish and de-stress skin. And because roses are customarily are given on this day (a custom dating back nearly 500 years) women will be gifted a long-stem rose with their purchase on April 23. For more information about the event, visit the Natura Bissé at your nearest Neiman Marcus.