Fresh’s Rose Face Mask
September 2, 2015
The beginning of the fall season also marks the launch of amazing beauty products that will take your fall beauty routine to the next level. This season also marks the 15th anniversary of Fresh’s Rose Face Mask, one of our favorite nighttime skin treats for its hydrating, toning and refreshing effect. To celebrate, Fresh decided to go beyond the Turkish rose petals, cucumber, and green tea-infused formula to commission limited-edition packaging by artist Jo Ratcliff (watch the video here!). The resulting jar is quite beautiful and very worthy being shown off on your beauty vanity—if you’re not doing so already!
Here, Fresh founders Lev Glazman and Alina Roytberg pay homage to the Rose Face Mask and walk us through the production process, which starts by picking rose petals in Isparta, Turkey. Enjoy!
“Each spring, for one month, farmers handpick rose blossoms every day at sunrise, when oil yield is at its peak. The roses are then distilled to extract the rose oil and rosewater.” —Alina Roytberg, Fresh Co-founder
“One of our most iconic products is the hydrating and soothing Rose Face Mask. Real rose petals are suspended in its unique gel formula that literally melt into the skin.” —Lev Glazman, Fresh Co-founder